KFC India recently announced the launch of KFC Smart Restaurants across India. A first for the country, the all-digital restaurants are located in Hyderabad, Gurgaon, Chennai and Bengaluru, and are powered with state-of-the-art self-ordering kiosks. Equipped to facilitate multiple payment options, consumers at these restaurants are encouraged to order themselves & pay digitally; thus, making access to their Bucket of KFC Chicken much easier & faster.
Moksh Chopra, GM, KFC India, said, “Strengthening our commitment to being easily accessible to our consumers, we have been on a deliberate journey from CX to DX – enhancing customer experience through digital means. Whether it’s digitally through our improved KFC App, which is faster & more intuitive, or with our newly launched Smart Restaurants. Right from easy-to-use ordering kiosks to tech-savvy interiors, these restaurants are designed to elevate the consumer experience whilst providing extended convenience.”
KFC Smart Restaurants will replace the traditional ordering counter with easy-to-use ordering kiosks with multiple digital payment options, and an accompanying QR code, for quick and easy mobile-based payments. Customers will also be able to order directly from their table, by scanning the QR code, powered by the KFC Smart App, on their phones, and can pick up their order once ready. To make the customer journey even smoother, there will be a host to guide and help customers through the ordering process.
