Amazon Pay announced the onboarding of 18,000 merchants across India through its Amazon Pay Smart Stores program. In addition to this, more than 700 local stores in Tamil Nadu signed up under this program. Amazon Pay Smart Store is an innovative offline shopping experience which enables offline stores to be discovered by customers and improves in-store sales by offering best-in-class affordability propositions across the widest array of payment options.
Commenting on the initiative, Girish Krishnan – Director, Rewards and Merchant Services, Amazon Pay India, said, “We are committed to enabling merchants and customers with easy access to credit, reduce friction in their everyday transactions and maximize their savings. Amazon Pay will continue to offer innovative solutions to customers choosing to shop offline including better discoverability of nearby stores, affordability propositions like No Cost EMIs, bank discounts, value-added services such as insurance, warranty and much more.”
The Amazon Pay Smart Stores Program is expanding in multiple cities across India, including Tamil Nadu, Andhra Pradesh, Karnataka, and Telangana. In the past year, the program has seen a 72% increase in sign-ups from SMBs dealing in mobiles, electronics, laptops, large appliances, clothing, shoes, grocery, and kitchen.
