Bajaj Group investing in tomorrow’s youth

The Bajaj Group recently, committed Rs. 5,000 crore to social impact initiatives over 5 years, with a sharp focus on skill development, under ‘Bajaj Beyond’—the Group’s new identity for all its Corporate Social Responsibility (CSR) and charitable programs. This will benefit over 2 crore of tomorrow’s youth.

Social responsibility is deeply entwined in the Bajaj Family’s businesses and its philanthropic endeavors through generations. In the last 10 years alone, the Bajaj Group has contributed close to Rs. 4,000 crore towards CSR initiatives largely focused on skilling and education, health, livelihood, water conservation, and several other areas of development.

Expressing his views on the initiatives, Shekhar Bajaj, Chairman and Managing Director, Bajaj Electricals Ltd., “Our initiatives have demonstrated the transformative impact of empowering India’s youth. Today, we unveil Bajaj Beyond, continuing our mission to equip future generations with the tools they need for success.”

Sanjiv Bajaj, Chairman & Managing Director, Bajaj Finserv Ltd, said, “Inspired by our founder, Jamnalal Bajaj, the Bajaj Group has a legacy of working for the ‘common good’ of society and of serving the nation. Skilling has been at the heart of our social impact initiatives and we have seen the positive multiplier effect it has on the well-being of youth and their families.

Our Certificate Programme in Banking, Finance, and Insurance (CPBFI) prepares youth for employment in the fast-expanding financial services sector which is currently seeing a shortage of talent. With Bajaj Beyond, we commit to strengthening India’s skilling ecosystem, especially in the hinterland, enabling greater access to economic prosperity.”