KV Institute of Management and Information Studies (KVIM) organized a Guest Lecture on ‘Unveiling Successful Negotiation, Pricing Tactics, & Modern Cost Estimation in the Current Industrial Environment’ on Monday (29-04-2024).
Satheesh R, Deputy Manager of Sourcing and Vendor Development at Marzoli Textile Machineries Manufacturer, delivered an insightful guest lecture on negotiation, pricing tactics, and modern cost estimation in the industrial environment.
Beginning with the importance of preparation and ground rules in negotiation, Satheesh emphasized the concept of ‘should cost’ analysis, guiding attendees through strategies for clarifying and justifying costs before agreement.
He delved into planning cost estimation, comparative market analysis, and various pricing strategies tailored to specific business objectives, offering a comprehensive understanding of effective negotiation and pricing techniques.
