Kumaraguru Institutions launched the Centre for Weavers, Bhavani at Kumaraguru Institute of Agriculture (KIA), Nachimuthupuram, Erode District recently. Shankar Vanavarayar, President, Kumaraguru Institutions made the inauguration
This Centre was launched in order to enhance productivity of Jamakkalam (a blanket or carpet made from cotton, art silk, wool or jute yarn) and offer design innovation through technological intervention along with skill upgradation and increase the market scope through collaborative business models,
The centre aims at diversifying Jamakkalam into different other deliverables such as Yogo mats, Bed Spreads, Wall Hangings, Handbags, Heavy Cloth big shopper bags, Table runners, Laptop Covers and myriad other products and using sustainable fibres like jute, kenaf, raw silk, organic cotton and natural dyes are being thought of at present by a vibrant team encompassing fabric, quality, design, innovation and marketing is striving to achieve innovation and diversification.