With the aim to give the ever-energetic millennial the exquisite comfort he desires, VStar Creations, from the promoters of V-Guard and Wonderla, is revamping their Innerwear range to create the perfect combination of style and comfort to meet the growing aspirations of Men.
This trendsetting range called ‘Neo’ has a new freshness in fabric, colour, styling and fit. The elastic design is re-imagined to suit the millennial mindset.
Comfort and Quality have always been the core values behind the growth of VStar and Neo range is the extension of this mindset. This range is available in 3 collections namely Hue Rocks, Elite and Classic, comprising briefs, trunks & vests.
During the recent launch event, Sheela Kochouseph, Managing Director, VStar said “Neo Men’s range is a result of extensive market research and customer feedback that ensures meeting the ever-changing lifestyle needs of Men.”
Kochouseph Chittilappilly, Chairman, V-Guard group also opined that “Neo should now turbo-charge VStar’s journey to the leadership position in the men’s innerwear segment.”
Inspired by international trends, Neo combines premium combed cotton and elastane stretch fabric to give men the comfort he desires. Crafted from the most comfortable fabrics, Neo comes with Ultra-soft waistband and have the most youthful patterns to offer.
With the launch of the Vstar Neo Men’s range of innerwear products, VStar, the leading innerwear & lifestyle player in Kerala, hopes to expand its presence in India & many overseas markets as a trendsetter in the innerwear industry.
Source: PR