‘Kara Saarama Eat, 7UP® Repeat’

Recently, in line with its commitment to refresh audiences throughout summer, 7UP, is set to reimagine consumer taste experiences with a flavorful spicy  twist.

The beverage brand has teamed up with brand ambassadors, Rashmika Mandanna and Anirudh Ravichander to launch an all-new campaign that establishes 7UP as the ultimate companion for spicy food enthusiasts across South India.

The campaign titled, ‘Kara Saarama Eat, 7UP Repeat,’ is accompanied by a riveting TVC that features the brand ambassadors, Rashmika and Anirudh who share the screen on 7UP® for the first time ever.

7UP is all set to position itself as the ultimate occasion refreshment champion. The brand has started its journey to level up the food experience when consumed with7UP. The campaign”Kaara Saaram Eat, 7UP Repeat” is an artistic take to highlight the beautiful blend of bold, spicy flavors perfectly balanced with the refreshing 7UP.