Amway India unveiled the Glister Multi-Action toothpaste, recognizing the link between oral and overall health. Backed by a five-decade legacy, it addresses prevalent dental issues in India. CMO Ajay Khanna highlights the WHO’s alarming stats on tooth decay, emphasizing Glister’s role in holistic wellness. The new toothpaste boasts a 42% enamel whitening boost, 12-hour fresh breath, and plaque reduction. It’s enriched with plant-based goodness, devoid of animal-derived ingredients, sugar, alcohol, peroxides, or parabens. The herbal variant includes 11 natural ingredients and both are IDA-certified. Priced at Rs. 322 and Rs.333 for 200g packs, they offer a 50g option for flexibility. Glister aims to fortify the oral care microbiome, recognizing its vital role in overall well-being.
