Ashok Leyland launched its modular truck AVTR in Coimbatore city and delivered the vehicles to customers through TVS & Sons today. Anuj Kathuria, COO, Ashok Leyland and Madhu Raghunath, CEO, TVS & Sons Pvt. Ltd. were present on the occasion to virtually hand over the trucks to the customers.
AVTR trucks, which has seven design patents, are built on a modular platform with fuel efficient iGen6 engines, which is a first of its kind in the Indian CV industry with multiple options of axle configurations, loading spans, cabins, suspensions, and drivetrains on a single platform for the entire range of Heavy Commercial Vehicles in the 18.5T to 55T category. This enables customers to configure vehicles that are best-suited to their applications and business needs.
The AVTR platform gives the customers a choice to customise their product as per their requirements, which in turn will deliver better operational economics and customer delight. For the Company, it would mean faster turnaround along with better market coverage owing to virtually millions of combinations, for any kind of customer. The Modular platform also provides improved safety and better comfort for drivers, higher reliability and enhanced durability, and is supported by next Gen i-alert fleet management system with remote diagnostics.