Puravankara, one of India’s largest and reputed residential builders hosted its flagship expo – BIG 72 Hours between November 29th and December 01st, 2019 at Fun Republic Mall, Peelamedu. It was a 72 hours Property fair event in which the realtor introduced Purva Cash- India’s first virtual real estate currency.
Purva Cash had many merits with it for those who were opting to buy homes in the fair. When customers registered on the company’s website, Facebook page or Instagram page of Puravanakra, they were givenn 50,000 ‘Purva Cash’. Additionally, a referral bonus of 10,000 Purva Cash was given to homebuyers for every successful referral.
Every individual was given the option to redeem up to 5 lakhs of ‘Purva Cash’ depending on their choice of project. Purva Cash was made available to be redeemed against any Puravankara and Provident projects.